Dear Diary, Brand kit is here
LayerProof is the creative suite for marketers. It turns your briefs, data, and brand into finished visual assets across every format your idea needs to live in. Today, your brand becomes part of the system.
Today's entry (5 seconds) 📝
brand kIt remembers your brand
Your logo, colors, typo, voice, and assets now live in one place.
Brand Themes give your brand direction.
Different looks for launches, products, or audiences — all under the same brand.
Every asset starts closer to finished.
When you create in LayerProof, your brand is already there before the pixel lands.
For months, marketers told us that they gave LayerProof the same instructions twice, then ten times, then every time they created something new: "Use this logo. Keep that blue. Don’t sound too corporate. Make it feel like us."
We know the brand already existed. It was sitting in a PDF, a Figma file, a website, or a folder named **“Final_Final_Brand_Assets_Really_Final".**That is where the work slowed down. Not at the idea. Not at the strategy. At the part where your brand had to be translated into the asset again. .So we built Brand Kit.
MEET THE BRAND KIT
WHAT's Inside?
Brand Logo
The right mark, in the right place, with the right version.
Color Palette
Your exact colors, saved and ready.
Typography
Your fonts, hierarchy, and how they should work together.
Brand Voice
The words you use. The words you avoid. The way your brand should sound.
Image Asset
The visual references, past work, and screenshots that help LayerProof understand what “on brand” looks like.
Brand Theme
Specific creative directions for campaigns, products, or audiences — all connected to the same parent brand.
The point is not to make a prettier settings page. The point is that every LayerProof tool now has a better starting point. Your brand becomes an input, not an instruction you have to repeat.
How it works
1. Drop in what you have
Start with whatever you have: a guideline URL, a PDF, a website, a folder, or past works.
2. Shape the Kit
LayerProof extract, you review and correct it. You decide what stays.
3. Create a Brand Theme
Once the brand is set, brand themes adapt for different purposes.
Voila! Everything is ready
Choose a Brand Kit or Brand Theme inside LayerProof, then build the asset
BRAND THEMEs (Special)
A brand is not supposed to look the same in every moment. Your Christmas campaign should not feel exactly like your summer campaign. Your product launch should not carry the same mood as your investor update. Your TikTok announcement should not look like your sales deck. But all of them still need to feel like they came from the same brand.
That is why each Brand Kit can hold multiple Brand Themes. The Brand Kit protects the identity. The Brand Theme gives the work a specific creative direction
TIPS FOR YOU 😍
Input finished work as references
Build themes around real work, not vague moods.
Brand themes for specific uses
❌ “Bold” is not a theme. ✅ “Christmas launch” is. ❌ “Modern” is not a theme. ✅ “Enterprise sales deck” is.
Try it on something real
Set up your first Brand Kit, create one Brand Theme, and use it on a real asset. Something your team would actually ship. Then tell us where it worked, and where it missed. They show us where your control needs to get sharper.
By the way
Vietnamese lacquer painting, sơn mài, is built the same way our product is: in layers. Artists lay down dozens of coats, then sand back down through them to reveal color underneath. You cannot rush it, and you cannot see the final image until you cut away what is on top.Credits to
Wow!!! You reached the end
1000 credits to enjoy your brand kit